Do you know the saying, “you should always focus on the big picture?” Well, when it comes to SEO, that isn’t always true. Sometimes, you have to focus on the smaller picture if you want to see success. What do we mean, you ask? Well, say you’re a plumber. Does it...
You know what they say: “You can’t judge a book by its cover.” But when it comes to your online store, you better believe that customers are judging you by your website. That’s why choosing the right e-commerce platform is so important. And when it comes to Shopify...
What’s the first thing you do when you change your phone number? That’s right, you let your contacts know of that change. Similarly, when you change the URL of a page on your website, it’s crucial to let Google know. Otherwise, the page may be removed from the index,...
With over 875 million professional users, LinkedIn is a powerful marketing channel for B2B marketers. However, simply running ads on the platform isn’t enough. To truly see success with LinkedIn advertising, you need to know how to scale your ads and take them a...
No one builds a website for the sake of building it. They do it so people can see it, especially readers who may be interested in purchasing the products or services that are on the website. So, the question that arises from this is: how can one make their website...
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