Social media can sometimes make you feel like you’re shouting into the blank. One way to get around this is by using paid advertising. For example, by using LinkedIn paid ads, you can make sure that your brand’s voice reaches the right market. 4 out...
All Facebook and Instagram advertising campaigns function the same way. Regardless of how much money you spend on them, the ad sets will enter the learning phase as soon as they’re created. And it’s quite important that you exit this learning phase as soon...
“Is SEO dead?” Now that’s a question that’s been asked a million times already, and the answer is the same. Every. Single. Time. No, SEO isn’t dead. As a matter of fact, SEO will be around as long as search engines are around. That said, SEO is an ever-changing...
If you’re new to the digital marketing industry, you might find some of the jargon used by digital marketers a tad bit confusing. And even if you are familiar with the industry and have worked in it for a while, certain terms might take a while to get used to....
When you run digital ads, you get a helluva lot of ad options to choose from. That’s the case for all major ad platforms, including Facebook, Google, and, of course, LinkedIn. Now, every marketer knows that LinkedIn ads are a bit more expensive to run compared to ads...
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