What Is The Best Hosting For WordPress?
Creating a website on WordPress is free and easy (for the most part!). And once you’re done with that, it's now time to host your website for the world to see (whatever its purpose might be). However, you'll soon come to realise that there are hundreds of different...
Internal Links vs External Links: What’s The Difference?
If you want to have a good SEO strategy up and running for your website, then you need to understand the concept of links. More precisely, the difference between internal links and external links, as well as the benefits and case uses of both. Understanding how each...
9 Email Marketing Mistakes To Look Out For
With the rise of this new world of technology, marketers have limitless options to gather new leads on the Internet while still paying attention to customer retention. And email marketing is one way this can be done. Yet, poor email campaigns leave a poor impact...
How To Add Keywords To A Website For SEO
Search engine optimisation (SEO) is essential to the success of most websites out there. It covers a wide variety of different practices, all aimed at one noble goal: ranking in search engines. One key part of SEO is the implementation of keywords in your website....
Why Small Businesses Need Social Media
In the 2000s and early 2010s, the idea of using social media for business was foreign to most business owners. However, with the rise of platforms such as Facebook, Instagram, Twitter, LinkedIn, and YouTube, more and more small businesses are seeing marketing...
Are Facebook Ads Getting More Expensive?
Many of our old PPC clients now ask us, 'are facebook ads getting more expensive?' To be fair, that's a legitimate question. Compare Facebook advertising costs from 2016 to 2022 and you're likely to see a steep hike. The question is, are the good old days over? Is it...