Facebook Ads Learning Phase
by Ravi | Sep 3, 2022 | Facebook Ads
All Facebook and Instagram advertising campaigns function the same way. Regardless of how much money you spend on them, the ad sets will enter the learning phase as soon as they're created. And it's quite important that you exit this learning phase as soon as you can....
Is SEO Dead? Not By A Long Shot
by Ravi | Aug 30, 2022 | Search Engine Optimisation
“Is SEO dead?” Now that’s a question that's been asked a million times already, and the answer is the same. Every. Single. Time. No, SEO isn’t dead. As a matter of fact, SEO will be around as long as search engines are around. That said, SEO is an ever-changing...
46 Digital Marketing Terms You MUST Know
by Ravi | Aug 27, 2022 | Miscellaneous
If you're new to the digital marketing industry, you might find some of the jargon used by digital marketers a tad bit confusing. And even if you are familiar with the industry and have worked in it for a while, certain terms might take a while to get used to. Luckily...
Which LinkedIn Ad Option Generates The Best Response?
by Ravi | Aug 22, 2022 | LinkedIn Ads
When you run digital ads, you get a helluva lot of ad options to choose from. That’s the case for all major ad platforms, including Facebook, Google, and, of course, LinkedIn. Now, every marketer knows that LinkedIn ads are a bit more expensive to run compared to ads...
SEO CDN: Does It Really Matter?
by Ravi | Aug 19, 2022 | Search Engine Optimisation
One thing that we often have to tell our clients or prospective clients is that their site/page is heavy and slow. And, even worse, the content they spent a lot of their time and money on improving is the issue. A Content Delivery Network (CDN) can come in handy in...
What To Put On A Website For The Best User Experience
by Ravi | Aug 16, 2022 | Website Design
Creating a website isn’t just about making it aesthetically appealing. Besides the design elements, you also need to focus on functionality, and a big part of making a website functional is knowing exactly what to put on it. And that’s exactly what we’re going to...