A targeted email is basically a personalised message that you send to a particular group within your mailing list. These emails are usually customised and can deliver valuable offers or information to whoever is subscribed to your newsletter. Targeted email marketing...
Google Ads automated bidding is underrated. It’s often unfairly maligned too, for being costly. The fact though, is that automated bidding has many perks. It can save time. Automated bidding takes the guesswork out of auction bidding. Also, it allows you to pick the...
Many people who advertise their brands and products online face the dilemma of whether or not they should use the Google Display Network. The fact that it comes with numerous benefits and drawbacks is what makes this a tough choice. So, should you use the Google...
Are you wondering how your competition is handling Facebook ads? Or maybe you’re looking for inspiration for your next ad campaign? Well, all of that can be achieved using the Facebook Ad Library. This article will explain to you how to properly use the Facebook Ad...
Some time ago, web design was basically the Wild West. No ADA compliance. No mobile responsiveness. Nothing. Thankfully, those days are gone. Today, if you don’t take care of the functionality of a website, it’s never going to see the light of day when it comes to...
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