Why Hire A Marketing Agency – 11 Reasons
Small brands are often wary of outsourcing marketing services to an agency. They prefer to DIY since it feels more affordable. The thing is, it's not. DIY marketing is probably draining your precious time. The time that is better spent on fine-tuning other aspects of...
Why Was My Facebook Ad Rejected?
Many businesses try to run their own Facebook ad campaigns. After a while, they realise that they're losing time and money. Then they hop on a consultation call with a PPC marketing company like us. One of the first questions we hear is this, 'Why was my Facebook ad...
What Is The Purpose Of A Website?
Today, there are around 1.18 billion websites in the world. Although only 17% of them are active, they still serve the different needs that people have. When most websites are created, they are put together with a primary purpose. That's an element that is as...
LinkedIn Advertising Costs & How To Reduce Them
It's widely accepted today that in order for a business to succeed, they need to invest in digital advertising. And as they grow, businesses begin to explore and diversify their channels to ensure a stable growth rate. Many businesses owners today think of Google Ads...
B2C Email Marketing: How To Get It Right
There are multiple marketing channels that businesses can utilise in today's online world. However, most of them don't match the impact that emails can have on your marketing campaigns. Not only is email marketing budget-friendly, but it can also be a great way of...
Why On-Page SEO Is Important
Search engine optimisation (SEO) includes a wide array of strategies, which can be labelled under two main categories. One is off-page SEO, that is, elements outside of your website that is usually out of your control. The second is on-page SEO. In most cases, when...