Facebook Ads Management Made Simple
Facebook had 2.91 billion monthly active users in the fourth quarter of 2021, making it the most used online social network in the (world) wide web. This number should give you an idea of how much marketing potential there is on the social platform. In this article,...
LinkedIn Event Ads: Here’s What You Need To Know
With over 810 million active users, LinkedIn is the largest “professional” social network on the planet. This makes it the go-to place for businesses looking to grow their presence both online and in real life. One great way of gathering people around on a platform...
Hiring An SEO Company: Here’s How To Do It Right
Getting large amounts of organic traffic from Google is every business owner's dream, right? If you had all the time in the world, you and your team could probably do a lot of SEO (or Search Engine Optimisation) yourself. However, hiring a professional team to do the...
10 Email Marketing Metrics And KPIs To Track
We've come across a lot of marketers who use a cookie-cutter approach with email marketing. Email marketing is one of the most profitable marketing channels even now. But for that, you have to stay on top of the most important email marketing metrics and KPIs. The...
Are Google Ads Recommendations Helpful?
Google Ads recommendations hog precious real estate on the crammed ad manager dashboard. Google shows you an optimisation score flanked by a series of recommended changes. The idea is to supposedly help you improve the performance of your ads and optimise your ad...
Linkedin vs Facebook – How They Fare In 2025
The Linkedin vs Facebook debate is as old as the two social media platforms themselves. But which one will come out on top in ? Linkedin has always been seen as a professional social media platform. It's often used by job seekers to connect with...