Dominating the search engine result pages is no small feat, and, like all small business owners, you can probably use all the help you can get to achieve that. Well, you’re in luck because Google has some secrets up its sleeve that can help you climb the ranks and...
When it comes to digital marketing, getting feedback from your followers or customers and understanding how they think is a must. But asking every one of them the same question can be tiring, especially if you need their opinion on the same questions. So, how can you...
Do you know the saying, “you should always focus on the big picture?” Well, when it comes to SEO, that isn’t always true. Sometimes, you have to focus on the smaller picture if you want to see success. What do we mean, you ask? Well, say you’re a plumber. Does it...
You know what they say: “You can’t judge a book by its cover.” But when it comes to your online store, you better believe that customers are judging you by your website. That’s why choosing the right e-commerce platform is so important. And when it comes to Shopify...
What’s the first thing you do when you change your phone number? That’s right, you let your contacts know of that change. Similarly, when you change the URL of a page on your website, it’s crucial to let Google know. Otherwise, the page may be removed from the index,...
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