Think of your homepage as the front door to your online business. If you want to attract more customers and keep them coming back for more, you need to make sure it’s optimised for success. That’s not the only role of your homepage, though, as it can also get search...
When it comes to SEO, data is the key to success. To dominate the SERPs, you need to have a clear understanding of not only your own web pages, but also those of your competitors. And how to achieve that, you ask? By using SEO tools, of course! The thing is, using SEO...
Dominating the search engine result pages is no small feat, and, like all small business owners, you can probably use all the help you can get to achieve that. Well, you’re in luck because Google has some secrets up its sleeve that can help you climb the ranks and...
Do you know the saying, “you should always focus on the big picture?” Well, when it comes to SEO, that isn’t always true. Sometimes, you have to focus on the smaller picture if you want to see success. What do we mean, you ask? Well, say you’re a plumber. Does it...
What’s the first thing you do when you change your phone number? That’s right, you let your contacts know of that change. Similarly, when you change the URL of a page on your website, it’s crucial to let Google know. Otherwise, the page may be removed from the index,...
No one builds a website for the sake of building it. They do it so people can see it, especially readers who may be interested in purchasing the products or services that are on the website. So, the question that arises from this is: how can one make their website...