What is Link Building in SEO? – The Impact on Businesses in 2024
Many of our clients wonder ‘what is link building in SEO?' We understand where that’s coming from. The term ‘link building’ pops up every now and then during our initial consultation calls. If you have ever researched SEO, you might have come across tonnes of articles...
Keyword Match Types in Google Ads – Trends for 2024
Businesses looking to use Google Ads must be aware of the different Google Ads keyword match types. Google Ads, formerly called ‘Adwords’ is Google’s pay-per-click marketing platform. It is one of the most effective search marketing tools in the world. If done well,...
Tips for Mobile Website Design – Top 10 for 2024
Looking for the latest tips for mobile website design? There cannot be a better time. Statista reveals that 52.6% of global website traffic originates from mobile devices. Here’s one more statistic. There are 59.46 million smartphone users in the UK. Imagine the...
SEO Steps for Beginners – How to Get Started in 2024
In this article, we will review the basic SEO steps for beginners that will give you the needed foundation to make your website more visible. When carried out correctly, SEO can grow your website’s online presence significantly. That will result in more people turning...
Types Of Facebook Ads to Consider in 2024
Businesses in the UK looking to hop on the Facebook advertising juggernaut have to navigate through different types of Facebook Ads. It’s not as simple as setting up a campaign based on educated guesses anymore. Facebook advertising has exploded in popularity. Do you...
How To Set Up LinkedIn Ads – A Complete Guide
Time and again, we speak to businesses who wonder how to set up Linkedin Ads. The UK has 31 million Linkedin users. It is the number one social platform for lead generation. That’s irrespective of whether you are a B2B or B2C business. Linkedin offers businesses with a higher quality audience base, compared to Facebook. There are leaders, executives, decision-makers & influencers looking to forge long-term business relationships.