Offline Conversion Tracking Google Ads
So, you're here because you want to closely track and follow one of the ways that customers interact with your business. That is, through offline conversions. A lot of businesses seem to shun this metric due to the online-dominated scene that we live in nowadays....
Facebook Ads Conversion Rate Optimisation
If you’re currently managing Facebook ads or thinking about doing it, one of the primary goals of your campaigns should be a good conversion rate. This is true regardless of what your end goal is, whether it is to get more video views or obtain more purchases through...
How To Run Successful LinkedIn Ads
Succeeding as a business online is mostly based on good lead generation. Without frequently getting quality leads, a business cannot thrive, or worst, survive. Fortunately for you and the rest of other businesses online, generating leads can be done through numerous...
What Is The Best Hosting For WordPress?
Creating a website on WordPress is free and easy (for the most part!). And once you’re done with that, it's now time to host your website for the world to see (whatever its purpose might be). However, you'll soon come to realise that there are hundreds of different...
Internal Links vs External Links: What’s The Difference?
If you want to have a good SEO strategy up and running for your website, then you need to understand the concept of links. More precisely, the difference between internal links and external links, as well as the benefits and case uses of both. Understanding how each...
9 Email Marketing Mistakes To Look Out For
With the rise of this new world of technology, marketers have limitless options to gather new leads on the Internet while still paying attention to customer retention. And email marketing is one way this can be done. Yet, poor email campaigns leave a poor impact...