What Is A Good Bounce Rate?
At Rockstar Marketing, we are obsessed with good bounce rates. We scrutinise every tiny bit of Google Analytics data for our clients. If the bounce rates are high, it triggers a red flag and our team goes to work. That’s when clients wonder, what is a good bounce...
Should You Buy Backlinks In 2025?
Every business looking to promote their website on organic search faces a conundrum. It’s a huge one too. Should you buy backlinks? Your SEO team probably tells you that you should. But you're not sure. You’ve read horror stories galore of Google’s algorithm updates...
How Do I Find Out How Much A Keyword Costs?
Have you ever looked at your PPC campaign ROI and wondered, ‘how do I find out how much a keyword costs?' You aren't alone. Many small businesses who jump head over heels into PPC want to find this out too. PPC is one of the best marketing channels for any business....
What Is A Sitemap And Why Is It Relevant?
Sometimes inexperienced SEOs wonder ‘what is a sitemap’. We can’t blame them. A sitemap is one of the oldest SEO tools. It’s been around since the early days of search engines. Yet, it’s remained largely unchanged while everything else in the SEO universe underwent...
AdWords Management Made Easy
Managing Adwords marketing campaigns can be quite a time-consuming endeavour. We know that most of you out there definitely have other things in mind besides taking care of their Adwords campaign. It doesn’t surprise us that certain small business owners only optimise...
Where Is The Google Analytics Code?
Small businesses sometimes have to choose the DIY route for SEO due to limited marketing capital. But most of them jump head over heels without even knowing the basics. Like, where is the Google analytics code, or how it works? On other occasions, businesses might...